The Secret Most Eyewear Companies Don’t Want You To Know

The Secret Most Eyewear Companies Don’t Want You To Know
At DIFF, we strive to sell designer quality glasses at a fair-market price, but not many people know what we mean by that distinction. When most people shop for eyewear, they judge whether a price is good or bad by comparing it with larger brands. But what many don’t know is that most of the brands we base that judgment on are owned by the same company.

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What's the Big Deal with Blue Light?

What's the Big Deal with Blue Light?
Most people know about the effects of Ultra-Violet light -- we can all remember summer days filled with uncomfortable sunburns. But, the effects of Blue Light waves, specifically on our eyes, is less commonly known.

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Get Ready for Spring with a New Pair of Sunglasses

Get Ready for Spring with a New Pair of Sunglasses
We’re beyond ready to put our coats away, and take out our shorts. But before we get ahead of ourselves, let's start small with updating our sunglasses in anticipation for sunnier skies!

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