Blonde woman with blue button up shirt wearing black bradley sunglasses & brunette with cream cardigan wearing tort print sunglasses outside of Charleston DIFF store
Blonde woman with blue button up shirt wearing black bradley sunglasses & brunette with cream cardigan wearing tort print sunglasses outside of Charleston DIFF store
Blonde woman with blue button up shirt wearing black bradley sunglasses & brunette with cream cardigan wearing tort print sunglasses outside of Charleston DIFF store

What You’ll Find In Store

SUNGLASSES

Curated collection of sunglasses, 

available to try on

OPTICAL FRAMES

Curated collection of 

prescription and blue light frames

EYE EXAMS

Personal eye exams performed in-store 

Book an eye exam

DIFF EXPERIENCE

Personalized styling from our team and an elevated in-store experience

Come See Us

423 King Street
Charleston, SC 29403

We're located in the heart of King Street,
surrounded by some of our favorite shops,
restaurants and the Charleston community.

Grand Opening Events

October 10th:
10 am : Ribbon cutting
10am - 12pm: Complimentary matcha bar & sweets
1pm - 3pm: Free engraving & heat foil with purchase

October 6th-12th:
Receive a free pair of frames
with a comprehensive eye exam
at our Charleston store

October 10th-12th:
Get a free custom DIFF tote bag
& limited edition Charleston cleaning
cloth with purchase.

Book an Eye Exam

*Offer details: Free optical frames require a completed eye exam at DIFF Eyewear Charleston, SC between October 6th and October 12th. Offer covers optical frames only. Prescription lenses, lens upgrades, and coatings are sold separately at regular prices. Promotion limited to eligible optical frames. One free optical frame per customer. Not valid on prior purchases. Cannot be combined with other offers. Available while supplies last. You will receive a copy of your prescription after your exam.